Archive for July 11th, 2012

RESPONSIVE DESIGN = 1 WEBSITE, PERIOD!

11
Jul 2012
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What is Responsive website design? It’s exactly what it sounds like. A website that reformats and responds, depending on what device is accessing it.

Why is this important to me? Many web vendors have been selling multiples site – in the hopes that Google will give their clients more real estate in the search results.

This is wrong.

Not only is mobile and tablet browsing hitting an all-time high in the past 6 months, Google is now recommending it for the mobile delivery. (see http://searchenginewatch.com/article/2184616/Responsive-Web-Design-Introduction-Impact)

Our company has been a strong advocate on a one – branded – site strategy. One world wide web, one website per brand, one consumer experience – and one algorithm.

Good enough for STARBUCKS – but not your law firm’s site? ‘nough said.

responsive design for lawfirms